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Tokushima・Naruto・Kamikatsu
Kamikatsu: Learn About Sustainability
Kamikatsu is a small town on the island of Shikoku, having a population of roughly 1,300. It is situated in the mountainous area of the southeast Shikoku Island with over 80% of its area covered by mountains and forests. In 2003, the town of Kamikatsu became the first municipality in Japan to declare for Zero Waste with the aim to reduce incineration and landfill waste to zero. (Photo Credit: INOW Kamikatsu)
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Tokushima (City Center)・Naruto
Half-day/1 Day Tours
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Tokushima (City Center)・Naruto
Multi-day Tours
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Tokushima (City Center)・Naruto
Shikoku Pilgrimage Tours
At Air Travel Tokushima, we offer a variety of one-day and one-week tours related to the renowned Shikoku Pilgrimage (also known as Shikoku Henro). Please contact us for details and/or to book a tour. (Click “Inquiry” under "Trip Planner" below)
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Tokushima・Naruto・Kamikatsu
Tokushima City
The culture and performing arts of Tokushima that flourished hundreds of years ago still continues today. During this tour you will watch a performance of the annual dance festival called Awa Odori; go to a popular market that offers a wide variety of Tokushima seafood, brand-name meats, and fresh vegetables; and then see a traditional puppet theater performance called Ningyo Joruri. The main attractions are close together and can be reached by water cab.
#Awaodori
#Awa dance festival
#NINGYO JORURI
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Tokushima (City Center)・Naruto
How-to: Accommodation Reservations on aiTripper
Make a reservation with aiTripper! You can search and make reservations in three categories: "Accommodation," "Activities," and "Food". Here we will explain how to make a reservation for "Accommodation."
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Tokushima (City Center)・Naruto
tonaru SETO: Naruto City’s New Tourism Hub
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Tokushima (City Center)・Naruto
tonaru SHIMADA: Naruto City’s New Tourism Hub
An area surrounded by mountains with a view of the magnificently grand sky. Once an athletic field, this area has been transformed into a facility where guests can enjoy a myriad of outdoor activities in the midst of abundant nature. We promise you a grand time where you will be in harmony with nature – where you can stare up at the beautiful star-filled sky and enjoy the pleasant breeze. Enjoy a truly unforgettable camping trip with your family or friends. 【tonaru】https://tonaru.jp/
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Tokushima・Naruto・Kamikatsu
New English-speaking Staff!
On April 2024, Air Travel Tokushima added two new English-speaking staff members – David Moreton from Canada and Sydney Bartig from the United States. Tokushima is home to a myriad of sights and activities that you just can’t find in the big cities. Crossing a swaying vine bridge in the midst of nature, walking a portion of the famous Shikoku Pilgrimage, getting up close with massive whirlpools... all of this can be done in Tokushima! For those who are worried about the lack of readily-available English information, the aiTripper website is perfect for you! Reservations can be made easily through the aiTripper website in English, so there is no need to worry if you can’t read Japanese. Want to try indigo dyeing or perhaps take the ropeway up to Tairyuji Temple? You can easily book online through aiTripper! We will be updating the English aiTripper page with plenty of information and tours that those from around the world can enjoy! The official aiTripper SNS accounts (Instagram, Facebook, and Twitter) also includes English, so you can always get information about the newest plans and seasonal tours. Make sure to give us a like! If you have any questions, or are thinking about travelling in Tokushima, do not hesitate to get in touch with us!
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Iya・Oboke・Mt.Tsurugi
Indigo Merchants in Wakimachi
Indigo is often referred to as “Japan Blue” by those from overseas. During the Edo period when indigo dyed clothing was abundant, Awa Ai Indigo flourished to the point where it is said to have “dyed the whole of Japan”. In Tokushima Prefecture, there are still indigo merchants who ship sukumo, necessary for indigo dye, all across Japan. Take a leisurely stroll through the streets of indigo’s hometown.
#Udatsu townscape
#Aizome
#Indigo dyeing
#Japan Blue
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Anan・Minami・Kaiyo
Southern Tokushima Prefecture
Tokushima Prefecture is the only prefecture in Japan that does not have trains that operate by electricity. All trains are diesel-powered via fuel, but there is a very unique mode of transportation here. This is the world`s first Dual-mode vehicle (DMV), which can be used on both roads and railway tracks. Here is a model course in southern Tokushima Prefecture where you can experience a ride in a DMV, try stand-up paddleboarding (SUP), and perhaps stay at an inn.
#DMV
#Dual Mode Vehicle
#SUP
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Tokushima・Naruto・Kamikatsu
Bar Hopping
Although not well known, Tokushima Prefecture has the highest number of bars per capita in Japan. It is home to a myriad of authentic bars, with experienced bartenders clad in suits and ties standing behind the counters, waiting to serve you. Visit one of these bars and enjoy a cocktail made with fresh Tokushima fruit, a refreshing highball with a hint of sudachi citrus, or even a vintage whiskey that can't be easily found anywhere else. Of course, you can visit after already eating, but we recommend asking the bartender, who knows the local area well, what their recommendation is - you will be in for a treat!
#Bar
#Bar hopping
#Whisky
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Tokushima・Naruto・Kamikatsu
Naruto City
Naruto City serves as the gateway to the island of Shikoku from the Kansai region. Here many start their pilgrimage around Shikoku at Ryozenji temple, which is no. 1 of the 88 sacred sites part of this route. Naruto is home to a wide array of amazing tourism spots, including activities near the city’s magnificent whirlpools, an art museum that allows visitors to view masterpieces from around the world, and a form of pottery that is continued even today and is essential for indigo dyeing jars, one of Tokushima’s important industries. Visitors can also look forward to the wide array of delicious foods that Naruto has to offer, such as Naruto sea bream, Naruto kintoki sweet potatoes, and Naruto wakame seaweed. Here are three spots we have chosen that we highly recommend you visit.
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Iya・Oboke・Mt.Tsurugi
Iya Valley
In the western part of Tokushima, there is an area called Iya, where the old agricultural and mountain village life is still preserved and the scenery conveys the harshness of living on steep slopes. One charm of the Iya Valley is observing the daily lives of the people who have lived here for generations.
#Iya Valley
#Unexplored region
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Anan・Minami・Kaiyo
Tairyuji Temple
This temple with its massive grounds is located at the top of a mountain in the southern part of Tokushima Pilgrimage. It can be reached by foot or by cable car. It is said that Kukai/Kobo Daishi, the founder of Shingon Buddhism and the Shikoku pilgrimage spent 100 days training here on his journey around the island.
#Tairyuji Temple
#Ohenro
#Shikoku 88 temple pilgrimage
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Kamikatsu・Kamiyama・Awa・Yoshinoga
We Made Kamikatsu Awa Bancha Tea!
Air Travel Tokushima is a Tokushima travel agency that was founded in 1974. Under our company motto of, "A company that walks hand-in-hand with Tokushima", we aim to be a company that contributes to and is an essential part of the community. With this in mind, we decided we wanted to know more about the nature, history and culture of the community, and that we wanted to find some way to contribute to the preservation of traditional culture and techniques that have been passed down within the community for many years. Kamikatsu Awa Bancha is a type of tea that has been made using a unique method in Tokushima's town of Kamikatsu since long ago. It has even been designated as a national Important Intangible Folk Cultural Property. We want to know more about Kamikatsu Awa Bancha... We want to know more about what Kamikatsu has to offer and share it with more people... With these feelings in mind, we applied to the Kamikatsu Awa Bancha Association's "Barrel Owner Program" in the 2023 fiscal year and began making our own Awa Bancha.
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Tokushima・Naruto・Kamikatsu
Tokushima City has 138 rivers of various sizes flowing through it, and the fertile land around these rivers provides a rich harvest of agricultural and fishery products. In the past, this land also helped to promote the culture of indigo dyeing, the famous Awa Odori dance festival, and Awa Ningyo Joruri Puppet Theater. The city also offers delicious cuisine, such as Tokushima ramen, Naruto sea bream, Naruto kintoki sweet potatoes, and wakame seaweed.
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Iya・Oboke・Mt.Tsurugi
The deep mountainous area of the western part of Tokushima Prefecture includes Mt. Tsurugi, the second highest mountain in western Japan; the beautiful gorges of Oboke and Koboke; and the Iya Valley. Visitors can experience the rural lifestyle of people living in this area, and at the traditional townscape of Udatsu, they can see the houses of prosperous indigo merchants who used the Yoshinogawa River to transport indigo around Japan. Visitors can also enjoy the unique cuisine of this area, such as Iya soba noodles, Handa somen noodles, and gibier game meat.
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Anan・Minami・Kaiyo
One of the best parts of southern Tokushima is the coastline. There are winding inlets and bays, a flat line where the Pacific Ocean stretches out, and beaches where sea turtles comes to lay their eggs. The undulating terrain of the ocean, mountains, and rivers is a mecca for outdoor sports such as surfing, SUP (stand up paddle boarding), kayaking, diving, fishing, trekking, and cycling. South Tokushima is also known for its fresh seafood such as lobsters, abalone, and blue-ringed squid, as well as its locally raised chicken.
Search by Purpose
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Accommodation
We offer a variety of accommodation plans, including hotels where you can spend a special moment or convenient hotels that are perfect for business trip. Start your own wonderful trip from here.
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Activities
A journey into the history and culture of Tokushima, Shikoku. An experience that blends you into the wilderness. Here are various plans that will give you an experience you have never had before. Make your trip an unforgettable one.
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Food
From fish to meat, vegetables, fruits, and even local sake, Tokushima boasts a wide variety and high quality. We offer foods and drinks that can only be enjoyed here. Go on a delicious trip!
Featured & Campaigns
Beat the Summer Heat in South Tokushima!
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Enjoy SUP on an Uninhabited Island!
Enjoy SUP (stand up paddle boarding) on the crystal clear waters surrounding an uninhabited island. A boat will carry you to the uninhabited island, situated approximately 7 km offshore! Our staff will also send you the data for photos taken during the activity. ♪ Activity Time: Approximately 3 Hours (Including the round-trip boat ride. The SUP activity will last for approximately 2 hours.) ※ Boards and paddles are available to rent for free. ※ Please bring your own swimsuit. ※ We have life jackets, but if you already have one that fits you properly, please bring it. ※ Those who have consumed alcohol on the day of the activity are not allowed to participate in SUP. ※ Each participant should purchase their own "1 Day Leisure Activity Insurance". ※ The level of water clarity may vary depending on the day. ※ The activity may be cancelled due to poor weather or dangerous sea conditions. (In the event of cancellation, we will contact you the day prior. Additionally, even if the weather is good on the day of the activity, if the wind is too strong to participate safely, the activity may be cancelled. Thank you for your understanding.) ※ Please feel free to contact us regarding any changes to the plan/requests. --- Facility Information --- BLUE HORIZON [Address] Shinkoji 84-1, Kawatake, Mugi-cho, Kaifu-gun, Tokushima Prefecture [TEL] 080-1997-4421 [HP] https://bluehorizon124.com/
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Shower Climbing! [Family Course/For Children 6 & Older]
Children 6 years of age and older can participate in this activity. Since this course is recommended for younger children, parents/guardians can have them participate with peace of mind. (The "Short Course" is recommended for middle/high-school aged children.) The area is filled with green trees along the river and plenty of negative ions. This exciting course takes you through pouring waters, climbing rocks, and being hit by waterfalls. Grab your family, and get ready to experience a truly exhilarating adventure! *The activity schedule/location is subject to change or cancellation due to weather. ♢About Shower Climbing ♢ This adventure has visitors explore from downstream to upstream while wearing a wetsuit + helmet + lifejacket + special shoes. Reaching the finishing goal is an exhilarating experience! The difference between this and rock climbing is that you get to feel the water through the entire activity! Climb up the mountain while enjoying plenty of natural showers and taking your time to feel the coolness of the mountain water. ♢About the Mugi Aozora Project ♢ We plan and operate nature activity tours in southern Tokushima Prefecture. In 150-year-old Japanese traditional folk houses (kominka), guests can experience the country way of life throughout the four seasons. We also offer many tours for children as young as under 1, as well as camping programs. Our staff have over 15 years of experience in nature activities. We're looking forward to meeting you!
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Relaxing SUP in the Southern Tokushima Sea!
The Tokushima southern sea is extremely clear, making it the perfect place for marine activities. Relax and enjoy SUP at Ozuna Beach. Great for beginners! An experienced instructor will give you a lesson on how to properly paddle. Once you get used to it, you can even try yoga on the board! Children aged 6 or older can participate, so it is great for parents and children. ♪ From the beach you can enjoy a view of Tebajima Island as you enjoy a relaxing time. Grab your friends and family, and get ready to experience a SUP with us! *The activity schedule/location is subject to change or cancellation due to weather. ♢About the Mugi Aozora Project ♢ We plan and operate nature activity tours in southern Tokushima Prefecture. In 150-year-old Japanese traditional folk houses (kominka), guests can experience the country way of life throughout the four seasons. We also offer many tours for children as young as under 1, as well as camping programs. Our staff have over 15 years of experience in nature activities. We're looking forward to meeting you!
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Canoeing on a Crystal Clear River! 【Children Under 1 & Pets Allowed!】
Southern Tokushima is home to many beautiful, crystal clear rivers inhabited by ayu sweetfish and freshwater prawns. Life jackets that can be worn by children under the age of 1 are provided, so the whole family can join in. Canoes are highly stable and are great even for small children. In fact, the rocking of the canoe is so comfortable that some children may even fall asleep! Experienced staff will give you a detailed lecture on how to paddle and enjoy canoeing, so this plan is recommended for first-timers. Friends, families, organizations - everyone is welcome to participate! *The activity schedule/location is subject to change or cancellation due to weather. ♢About the Mugi Aozora Project ♢ We plan and operate nature activity tours in southern Tokushima Prefecture. In 150-year-old Japanese traditional folk houses (kominka), guests can experience the country way of life throughout the four seasons. We also offer many tours for children as young as under 1, as well as camping programs. Our staff have over 15 years of experience in nature activities. We're looking forward to meeting you!
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Wajiki Rafting! [Family Course/For Children 6 & Older]
Wajiki Rafting is open to children 6 years and older. If you're not brave enough for the raging rapids, but still want to enjoy a taste of whitewater as a family, this is the perfect course for you! Our instructors have over 10 years' experience, so there's no need to worry if it's your first time. Ages: Children Age 6 - Adults Fees: Adults: 7,000 Yen Children (~Elementary School Age): 6,500 Yen *For groups of 2 people, the price is 9,500 yen per person. *The activity schedule/location is subject to change or cancellation due to weather. ♢About the Mugi Aozora Project ♢ We plan and operate nature activity tours in southern Tokushima Prefecture. In 150-year-old Japanese traditional folk houses (kominka), guests can experience the country way of life throughout the four seasons. We also offer many tours for children as young as under 1, as well as camping programs. Our staff have over 15 years of experience in nature activities. We're looking forward to meeting you!
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6 Hours of Fun on the River! [Lunch Cooked in a Dutch Oven Included ♪]
Enjoy the beautiful and clear rivers of Tokushima to the fullest! Enjoy six hours of SUP, snorkeling, creature observations, and more. This is also a great activity for beginners and families with young children. Experienced guides will show you everything that the river has to offer. After enjoying some river activities, it's time for lunch with Dutch oven cooking! Cooking in the great nature is truly the best! This authentic outdoor experience will be an irreplaceable memory! Great for families and groups! *The activity schedule/location is subject to change or cancellation due to weather. ♢Fees 4 People or More: Adults: 12,500 Yen Children Age 3-11: 9,500 Children 0-2: 5,000 Yen Groups of 2: 20,000 Yen per Person Groups of 3: 13,500 Yen per Person Pets (Small-sized Dogs): 3,000 Yen ♢About the Mugi Aozora Project ♢ We plan and operate nature activity tours in southern Tokushima Prefecture. In 150-year-old Japanese traditional folk houses (kominka), guests can experience the country way of life throughout the four seasons. We also offer many tours for children as young as under 1, as well as camping programs. Our staff have over 15 years of experience in nature activities. We're looking forward to meeting you!
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Refreshing SUP River Cruising ♪【Children Under 1 & Pets Allowed!】
Southern Tokushima is home to many beautiful, crystal clear rivers inhabited by ayu sweetfish and freshwater prawns. SUP on the river is great for beginners and families as you can ride with your children! Life jackets that can be worn by children under the age of 1 are provided, so the whole family can join in. SUP is a stable sport and can be enjoyed in a variety of ways, such as standing, sitting, lying down, or while doing yoga poses. It is also a great way to get in shape. Experienced staff will give you a detailed lecture on how to paddle and enjoy SUP. Friends, families, organizations - everyone is welcome to participate! *The activity schedule/location is subject to change or cancellation due to weather. ♢About the Mugi Aozora Project ♢ We plan and operate nature activity tours in southern Tokushima Prefecture. In 150-year-old Japanese traditional folk houses (kominka), guests can experience the country way of life throughout the four seasons. We also offer many tours for children as young as under 1, as well as camping programs. Our staff have over 15 years of experience in nature activities. We're looking forward to meeting you!
Recommended Tourist Information
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Awa Dance Festival (Awa Odori)
Awa Odori (Awa Dance) is a world-class traditional performing art with a history of over 400 years. In Tokushima City, the eve of the festival is held on August 11 every year. Then, from the 12th to the 15th, a wild dance is performed at stages and other locations throughout the city. Awa Odori is one of the most popular festivals in Japan, attracting many tourists from not only within Japan, but also from abroad. The synchronized dancing to the sounds of shamisen, gongs, drums, and other musical instruments is truly breathtaking.
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Iya Vine Bridges
In the secluded area of the Iya Valley lies a vine bridge made from hardy kiwi, which is 45 meters long and 2 meters wide and is 14 meters above the water. The beautiful shape of the bridge is reflected in the clear water of the Iya River that lies below, creating a scene that is in harmony with nature and shows different colors throughout the four seasons. Designated as a National Important Tangible Folk Cultural Property, it is now a popular sightseeing area.
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Yamainudake
This mountain is located 997 meters above sea level in the center of Kamikatsu Town. It is one of the best places to see moss in Tokushima Prefecture from July to October. It is a natural sanctuary where deep green moss grows in clusters on the rocks, creating an almost mysterious atmosphere. It takes about an hour's walk from the nearest parking lot, and you should make sure to wear comfortable walking clothes as the paths are steep because they used to be training paths for mountain priests in the past.
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Yakuoji Temple
This is the last temple in Tokushima Prefecture that is a part of the Shikoku 88 Temple Pilgrimage route, and it is famous as a temple to ward off bad luck or misfortune. There are three sets of stairs - one with 33 stairs, one with 42 stairs, and one with 61 stairs. These are the years of misfortune for women, men, and those who turn 60 (61 in the old calendar) respectively . By climbing and leaving a coin on each step, it's said that one can prevent misfortune from occurring during that year.
Trip Planner
We can prepare a personalized trip based on where you would like to go and what you would like to do.
Feel free to send us an inquiry.
*A fee may be charged depending on the inquiry content.