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Tokushima City, also known as "Tokushima, the Water Capital," has 138 rivers of various sizes, and water cabs run in the city. Surrounded by rivers, the fertile land provides a rich harvest of agricultural and fishery products, as well as culture and performing arts such as Awa indigo, Awa Dance, and Awa Ningyo Joruri (puppet theater). You can enjoy delicious Tokushima foods such as Tokushima ramen, Naruto sea bream, Naruto kintoki (sweet potato), and Naruto wakame seaweed.
The deep mountainous area in the western part of Tokushima Prefecture has long been known as "Sora no Sato" ("Land of the Sky").The area retains the original landscape of Japan, including Mt. Tsurugi, the second highest mountain in western Japan, the beautiful gorges of Oboke and Koboke, and the unexplored Iya Valley.Visitors can feel the rural lifestyle nurtured by the Yoshino River that flows through Tokushima Prefecture, and at the "Udatsu no Machinami" , you can see the prosperous indigo merchants who used the Yoshino River's boat transport system.Visitors can also enjoy the unique cuisine of this area, such as Iya soba noodles, Handa somen noodles, and gibier.
One of the attractions of this area in southern Tokushima Prefecture is the coastline with its many different expressions.There are winding inlets and bays, a flat line where the Pacific Ocean stretches out, and beaches known for spawning sea turtles. The undulating terrain of ocean, mountains, and rivers is a mecca for outdoor sports such as surfing, SUP, kayaking, diving, fishing, trekking, and cycling. It is also known for its fresh seafood such as lobsters, abalone, and blue-ringed squid, as well as its jidori (locally raised chicken), Awaodori.
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